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Get listed FREE on YP and harness America’s largest ready-to-buy audience.
60+ million consumers trust YP to help them find businesses like yours.1

Consumers move fast these days. Your search engine marketing should too.

Bypass the learning curve and get leads faster with ypSearch. Our SEM pros launch and optimize a half million campaigns a year for our valued clients, and our proprietary technology works around the clock learning how to make your search advertising budget go further.

from $300/mo

SEM and lead generation, demystified.

Why “DIY” when you can lean on an expert to guide you quickly and easily to search success? Here’s how it works.
Target your audience.
Select a precise local search radius and relevant, powerful keywords via our campaign consultation.
Launch your campaign.
Reach ready buyers on any device, whether they're on Google, Bing, Yahoo or YP.
View your results on demand.
Access 24/7 reporting to track lead and call counts. Listen to call recordings to check up on quality.
Optimize your campaign.
YP's proprietary technology refines your keywords and bids to get you more leads faster.
Compare our powerful SEM options and choose.
Features
Pricing packages
Qualified leads from Google, Bing, Yahoo and YP
Purpose-built landing pages
Dedicated campaign analyst
On-the-go performance reporting
Call recording (may not be available for all business categories)
Dedicated Account Manager
Monthly strategy sessions
Custom reports
ypSearch℠
ypSearch℠ Pro
$300-$5,999/mo
$6,000/mo and up

Our expert Account Managers serve up more SEM success to fewer clients.

Even an effective SEM campaign can generate more leads with proper care and feeding. YP’s dedicated, full-service ypSearch Pro Account Managers carry fewer clients than our competition, which means more attention for you and your campaigns. Optimize your way from good to great with ypSearch Pro.

from $6,000/mo

High-touch service, big-time results.

The YP recipe for SEM performance incorporates experience, technology, and local agency-style attention to bottom line results.
Target your audience.
Select a precise local search radius and relevant, powerful keywords via our campaign consultation.
Launch your campaign.
Reach ready buyers on any device, whether they're on Google, Bing, Yahoo or YP.
View your results on demand.
Access reporting 24/7 to see impressions, clicks and leads. Your Account Manager can create custom reports.
Optimize your campaign.
Meet regularly with your Account Manager to maximize leads, and refine your keywords and bids.
Compare our powerful SEM options and choose.
Features
Pricing packages
Qualified leads from Google, Bing, Yahoo and YP
Purpose-built landing pages
Dedicated campaign analyst
On-the-go performance reporting
Call recording (may not be available for all business categories)
Dedicated Account Manager
Monthly strategy sessions
Custom reports
ypSearch
ypSearch Pro
$300-$5,999/mo
$6,000/mo and up
Let us find the right marketing solution for your business. Learn More

Expert insights on SEM.

The Essential Guide to Local Search Marketing
Search Engine Marketing for Lead Generation
SEM in Five Easy Steps
Products that work well with ypSearch
Local Search Ads
ypLocalAds lets you connect with customers online.
Websites
ypWebsite builds your online presence with a mobile-friendly website.
Local Display Ads
ypDisplay targets ideal customers on web and mobile sites.
Want to know more about advertising your business with YP? Give us a call at 1-800-806-3904.
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