The Essential Guide to Home Services Marketing
How do local businesses in the home services industry connect with consumers and stay competitive in their local markets? The answer lies in a smart, targeted strategy with both digital and direct mail marketing. And successful campaigns are built on understanding how consumers find your business, where they are searching, and what prompts them to make contact.
This guide will give you the inside track on how consumers look for home services and what they expect to find.
Topics covered include:
- Online business profiles
- Website design & content
- Business websites
- Search engine marketing
- Social media
- Integrated direct mail & email marketing
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