Search Engine Marketing
YP offers search solutions to help you drive local online and mobile leads to your business. We use a variety of lead sources, such as Google, Yahoo!, Bing and YP, to help maximize results.
YP℠ Search offers a solution to local businesses looking to generate more leads while YP℠ Search Pro is a fully customized solution providing high-touch service and exceptional results. Our search solutions are expertly crafted to deliver results so that you can focus on your business.
Let Search Experts Design and Manage Your Campaign
Your search campaign includes program consultation, custom campaign creation, optimization, and reporting. A dedicated manager will support your business objectives during your campaign and review campaign performance with you.
Be Contacted by Local Searchers
Drive leads to your business in the form of calls, emails, or online form fills from online and mobile lead sources such as Google, Yahoo!, Bing and YP.
Know How and When Searchers Contact You
You have 24/7 access to the Advertiser Customer Solutions Portal to view your campaign details, review your leads, and play back recorded customer calls.*
*Must opt in to call recording. Not all lines of business and categories are eligible.
YP℠ Search: From $300 per month
- Online & mobile campaigns
- Call tracking and recording
- Ad extensions
- Day parting
- Point radius targeting
- Intelligent bidding
- Quality checks
- Call, email and form fill filtering
YP℠ Search Pro: From $8,000 per month
- Custom online & mobile campaigns
- Industry-specific keywords
- Unique ad copy
- Aggressive keyword bidding
- Uses local business’s website
- Dedicated Account Manager
- Same day response and support
- Custom reporting